Cobblio
— Branding & Identity, Illustrations, Packaging Design, Editorial Design & Social Media
Alongside completing my thesis project for the master's program in Product-Service System Design, I had the opportunity to contribute significantly to Cobblio’s graphic design elements. This involved a diverse range of tasks, including branding and identity creation, illustration development, packaging design, social media optimisation, and editorial design for the thesis book.
These efforts not only enhanced Cobblio’s visual presence but also played a pivotal role in effectively positioning the brand within its target market. By combining strategic design thinking with creative execution, I was able to ensure that the brand resonated with its audience while showcasing its core values and offerings.
Master Course, Product Service System Design
Supervisor: Valentina Auricchio
Politecnico di Milano, 2021
Cobblio
— Branding & Identity, Illustrations, Packaging Design, Editorial Design & Social Media
Alongside completing my thesis project for the master's program in Product-Service System Design, I had the opportunity to contribute significantly to Cobblio’s graphic design elements. This involved a diverse range of tasks, including branding and identity creation, illustration development, packaging design, social media optimisation, and editorial design for the thesis book.
These efforts not only enhanced Cobblio’s visual presence but also played a pivotal role in effectively positioning the brand within its target market. By combining strategic design thinking with creative execution, I was able to ensure that the brand resonated with its audience while showcasing its core values and offerings.
Master Course, Product Service System Design
Supervisor: Valentina Auricchio
Politecnico di Milano, 2021
Cobblio
— Branding & Identity, Illustrations, Packaging Design, Editorial Design & Social Media
Alongside completing my thesis project for the master's program in Product-Service System Design, I had the opportunity to contribute significantly to Cobblio’s graphic design elements. This involved a diverse range of tasks, including branding and identity creation, illustration development, packaging design, social media optimisation, and editorial design for the thesis book.
These efforts not only enhanced Cobblio’s visual presence but also played a pivotal role in effectively positioning the brand within its target market. By combining strategic design thinking with creative execution, I was able to ensure that the brand resonated with its audience while showcasing its core values and offerings.
Master Course, Product Service System Design
Supervisor: Valentina Auricchio
Politecnico di Milano, 2021
Cobblio
— Branding & Identity, Illustrations, Packaging Design, Editorial Design & Social Media
Alongside completing my thesis project for the master's program in Product-Service System Design, I had the opportunity to contribute significantly to Cobblio’s graphic design elements. This involved a diverse range of tasks, including branding and identity creation, illustration development, packaging design, social media optimisation, and editorial design for the thesis book.
These efforts not only enhanced Cobblio’s visual presence but also played a pivotal role in effectively positioning the brand within its target market. By combining strategic design thinking with creative execution, I was able to ensure that the brand resonated with its audience while showcasing its core values and offerings.
Master Course, Product Service System Design
Supervisor: Valentina Auricchio
Politecnico di Milano, 2021
I created hand-drawn illustrations inspired by the tools of shoe repair. These illustrations feature a playful and dynamic style that enhances the branding and identity, adding a sense of liveliness and fun.
I created hand-drawn illustrations inspired by the tools of shoe repair. These illustrations feature a playful and dynamic style that enhances the branding and identity, adding a sense of liveliness and fun.
I created hand-drawn illustrations inspired by the tools of shoe repair. These illustrations feature a playful and dynamic style that enhances the branding and identity, adding a sense of liveliness and fun.
The most exciting part was to design the thesis book. My goal was to design an editorial project that diverged from the traditional formal thesis book format. I opted for simplicity by combining classic sans and sans serif typefaces.
The most exciting part was to design the thesis book. My goal was to design an editorial project that diverged from the traditional formal thesis book format. I opted for simplicity by combining classic sans and sans serif typefaces.
The most exciting part was to design the thesis book. My goal was to design an editorial project that diverged from the traditional formal thesis book format. I opted for simplicity by combining classic sans and sans serif typefaces.
To bring harmony to the book, I selected blue as the theme colour. This colour was applied as a filter for the photographs, as well as incorporated into the graphics and infographics.
To bring harmony to the book, I selected blue as the theme colour. This colour was applied as a filter for the photographs, as well as incorporated into the graphics and infographics.
To bring harmony to the book, I selected blue as the theme colour. This colour was applied as a filter for the photographs, as well as incorporated into the graphics and infographics.
